Award-Winning Marketer | Social & Content Leader | Creative & Growth Strategist I’m a Webby Award-winning Social Media Strategist and Digital Marketing Expert with 15+ years of experience building brand love through content, community, and culture. From leading rebrands to launching viral campaigns, I bring a unique mix of strategic thinking and creative execution to every project.

My expertise spans social media, influencer partnerships, community building, and growth marketing—with a focus on performance-driven storytelling. I’ve directed campaigns from kickoff events in London and New York to managing executive visibility and global content strategies. Whether developing brand voice, hosting live streams, or crafting platform-native content, I turn ideas into impact.

Made in the Bay Area - Living in Los Angeles From sourdough to sunshine, I love my golden state. My family is born and raised in Dublin, Ireland.

I'm very proud of my Irish heritage, and it's a big part of who I am. I attended Hawaii Pacific University, where I developed a passion for creating content, design, and music. I majored in Communications & Marketing and minored in surfing.